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"Taste So Good (The Cann Song)" is a song by VINCINT, Hayley Kiyoko, MNEK and Kesha. The song was teased in a video ad for the cannabis infused drink, Cann. It was released on June 1, 2022, along with it’s corresponding music video. Initially, Kesha was uncredited for her vocals for the song, instead she was only listed as a special guest star.[1] Almost a week after it's release, she is now credited for the song.

Background[]

The song is said to be a rallying cry to not only say gay”, but scream it from the rooftops. It’s an anthem to celebrate differences. The song was made for Cann, a queer-founded, leading cannabis-infused beverage company, and its 2022 Pride campaign in collaboration with Weedmaps, a premier destination for cannabis consumers to discover and learn about cannabis and cannabis products.

Music video[]

Music video Information
"Taste_So_Good”_(The_Cann_Song)_-_Official_Music_Video_-_Weedmaps_x_Cann Released June 1, 2022
Length 4:22
Director Jake Wilson
Producer
Filmed 2022
Location
Vevo views +62k

For pride month, queer-owned brand Cann, in partnership with Weedmaps, brought together trailblazing LGBTQ+ artists, advocates and Allie’s for an iconic music video celebrating queer love, inclusivity and cannabis.

The video features stars such as Gus Kensworthy, Patricia Arquette, Sarah Michelle Gellar, drag performers from season 14 of Rupaul's Drag Race: Kornbread, Kerri Colby, Jorgeous, and winner, Willow Pill. MNEK is absent from the video.

Co-founder of Cann, Luke Anderson said:

As a queer-founded brand, it was a dream come true to work on this campaign with the most amazing tribe of queer icons and celebrity allies to introduce the new Lite flavors while championing our message of equality for Pride. By casting the most diverse supergroup of trailblazers imaginable, spanning sexuality and gender identity spectrums, this campaign reminds everyone just how empty the world would be if we submit to narratives of LGBTQ+ erasure. In a world where 'Don't Say Gay' is gaining momentum, we're excited to promote a utopia of queer joy.

Synopsis[]

The video begins with Kensworthy in bed with Kornbread before the Olympic skier orders the beverages through the Weedmaps app. After Sarah Michelle Gellar drops off the delivery—while proudly declaring "gay rights!" as an ally—the two are transported to a technicolor world filled with dancing, music and, well, more celebrities.

In one scene, Kiyoko and Colby dance together in a yellow room filled with golden-tinted trees and rocks before coming together to kiss a can. Another segment features Kensworthy, lip-syncing to MNEK, showing off his muscles in a revealing green outfit while Kornbread watches in awe. During Kesha's verse, Arquette takes a sip of the drink with Jorgeous and transforms into the singer. The video ends with most of the stars coming together to perform a dance number. And in keeping with the Pride theme, all their colorful looks form a complete rainbow.

Photoshoot[]

Awards[]

The song won two awards at the 2022 Clio Cannabis Awards. It won gold for Integrated Campaign and Partnerships & Collaborations.

Lyrics[]

It's so delicious, sweeter than kisses
Hate when the rush is gone, love when it's coming on
Soft like a sunset, heaven in my head
Don't waste a single drop, don't let it ever stop, oh no

My eyes on the flavor I like
My lips want more, I don't wanna ask twice
So right that it's giving me life
So right, so right, I'ma do it all night
Say that I want it, I've had it, I love it
So make sure there's more on the way

A little different
Cann taste so good, taste so good
Got a feeling
I knew it would, I knew it would
Got mе high and I love it e-very-timе
A little different
Cann taste so good, taste so good

Lost in my senses, there's nothing like this
My feet are off the floor, that's what I came here for
Feel it unlock me from inside my body
And if you want me too, I can get one for you, oh

My eyes on the flavor I like
My lips want more, I don't wanna ask twice
So right that it's giving me life
So right, so right, I'ma do it all night
Say that I want it, I've had it, I love it
So make sure there's more on the way

A little different
Cann taste so good, taste so good
Got a feeling
I knew it would, I knew it would
Got me high and I love it e-very-time
A little different
Cann taste so good, taste so good

Taste so good, it taste so good, yeah, yeah
I knew it would, I knew it would, yeah, yeah (Like I knew it would)
See that, I want it, I've had it, I love it (I love it)
So make sure there's more on the way

A little different
Cann taste so good, taste so good
Got a feeling (Got a feeling, yeah)
I knew it would, I knew it would
Got me high (So high) and I love it e-very-time (So high, so high)
I feel different (Oh)
Cann taste so good, taste so good

References[]

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